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the NEW YORK
STATE FAIR

When Syracuse got word that the New York State Fair could resume in 2021, they needed an entire 360 marketing campaign in a matter of weeks. We had to be scrappy, efficient, eye-catching and on budget.  I headed up the creative, writing and art directing everything from TV and print ads, online games and fair branded merchandise.  

 

:30 TV spot 

with an original song written by me.

Facebook teaser
Instagram teaser
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souvenir cup designs
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Fair themed online games
Print ads
Pride Ads
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Spanish language posters
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